Embassy Lucerne

New 2009 watch products… a warm evening in Lucerne…

Armida, Bernadette and Sandra have been decorating – this year’s theme is Tuscany…

The finest Italian specialities provide the setting for Switzerland’s watchmaking prowess…

Guests, friends, collectors, experts – and those who simply enjoy craftsmanship… and Pedro’s moustache…

ochs und junior watches are most at home in a rustic farming atmosphere, which is how Sjoerd displayed them… using straw from “ochs und junior Sunday” (October 10, 2008).

Pedro brought them along! The first anno cinquantas in white gold, red gold and silver. They only need the strap lug holes and Paul’s chamfering, and then they’re ready… They’ll soon receive Paul’s calibre movement and Vico’s dial… and then they’ll be seen for the first time on wrists in New York, Singapore, Prague, Switzerland… Thank you for all your advance orders, dear friends! 🙂 Not long now…

This is the Year of the Ox (Ochse in German): the chairman of the China Horologe Association visited Embassy Lucerne with his delegation. Here they are admiring the ochs und junior display in the company of Oechslin and Beat…

The orange dots, the functions, the concept, the stories, the spirit – ochs und junior…

Chinese media…

And then – Paul took three anno cinquantas in Margaretha’s wallets out of his pocket…

Pedro’s moustache twitching in anticipation…

Sjoerd got one, Pedro too…

Such a lot of good work, collaboration, planning, implementation and organisation – straight from the heart…

Deserves a kiss on the bald patch…

Three anno cinquantas for Kora, Paul und Sjoerd!!! And the MIH watch becomes a pocket watch (like Ludwig and his Haldimann Tourbillon)…

Wonderful watches that Embassy evening… great reactions, orders, plenty of interest in ochs und junior watches… thank you…!

And Werni Tobler with his Italian interpretation – it’s now 9.30 p.m. and I realise I’m hungry. Time for a tiramisu…